Kalsec Inc. and Thimus Launches the T-Box by Thimus
References: globenewswire
Kalsec Inc., a supplier of natural food and beverage ingredients, has partnered with sensory neuroscience leader Thimus to launch the T-Box by Thimus platform at the new House of Humans facility in Wageningen, Netherlands. Located at Wageningen University & Research, this facility will provide advanced sensory neuroscience services for research, product development, reformulation, and testing.
The T-Box is an electromagnetic sensory headset that captures brain signals in response to food, allowing for the collection and monitoring of sensory reaction data. Maria Tzoumaki, Kalsec's Director of Discovery and Open Innovation, highlighted the aim of the collaboration: "Our goal with T-Box is to understand the cultural, social and physical implications that affect the way we respond to food." The partnership aligns with Kalsec’s strategy to collaborate with organizations focused on advancing food technology. Kalsec will offer T-Box to its customers and support Thimus in expanding the platform's use.
Image Credit: Kalsec Inc. and Thimus
The T-Box is an electromagnetic sensory headset that captures brain signals in response to food, allowing for the collection and monitoring of sensory reaction data. Maria Tzoumaki, Kalsec's Director of Discovery and Open Innovation, highlighted the aim of the collaboration: "Our goal with T-Box is to understand the cultural, social and physical implications that affect the way we respond to food." The partnership aligns with Kalsec’s strategy to collaborate with organizations focused on advancing food technology. Kalsec will offer T-Box to its customers and support Thimus in expanding the platform's use.
Image Credit: Kalsec Inc. and Thimus
Trend Themes
1. Electromagnetic Sensory Headsets - The T-Box headset uses electromagnetic technology to capture real-time brain signals, facilitating precise sensory reaction analysis.
2. Advanced Sensory Neuroscience - The integration of neuroscience with sensory testing can deeply enhance the understanding of consumer food preferences and their neurological responses.
3. Collaborative Food Technology Platforms - Partnerships between food ingredient suppliers and neuroscience firms are paving the way for innovative product development and reformulation insights.
Industry Implications
1. Food Technology - Combining sensory neuroscience with food technology can significantly optimize product development and consumer satisfaction.
2. Neuroscience Research - Utilizing neuroscience tools to study sensory reactions opens new avenues for understanding human-computer interactions in various sectors.
3. Consumer Goods - Sensory neuroscience platforms can provide valuable data that shapes the reformulation and marketing of consumer goods to align with user preferences.
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