The 42 Degrees Company Revolutionizes Ready-Made Beverages
Kalin Ned — August 28, 2018 — Art & Design
References: the42degreescompany & beveragedaily
Initially founded to provide ready-to-drink beverages for individuals in war zones, natural disasters and the like, The 42 Degrees Company revolutionizes its approach through a self-heating coffee can design. The packaging is developed in partnership with Monomer Tech.
The self-heating coffee can boasts an inner activation device that is meant to adequately warm the beverage on-demand. The companies create a water-filled thermo-sealed capsule that "comes into contact with a reagent" upon activation.
The 42 Degrees Company's self-heating coffee can is used for an assortment of beverages, including chai lattes, hot chocolate, as well as soups and other liquid foods. To optimize it for the consumer on-the-go, a lip protector is added in order to avoid burns.
The self-heating coffee can boasts an inner activation device that is meant to adequately warm the beverage on-demand. The companies create a water-filled thermo-sealed capsule that "comes into contact with a reagent" upon activation.
The 42 Degrees Company's self-heating coffee can is used for an assortment of beverages, including chai lattes, hot chocolate, as well as soups and other liquid foods. To optimize it for the consumer on-the-go, a lip protector is added in order to avoid burns.
Trend Themes
1. Self-heating Beverage Packaging - The self-heating coffee can design presents an opportunity for other beverage brands to create innovative packaging solutions for on-demand heating.
2. Portable Hot Food Containers - The success of the self-heating coffee can opens the door for the development of portable containers that can heat and preserve hot foods.
3. Convenience in Disaster Relief - The self-heating coffee can's origin in war zones and natural disasters showcases the potential for innovative food and beverage solutions in emergency situations.
Industry Implications
1. Beverage Packaging - The self-heating coffee can design introduces a disruptive innovation opportunity for the beverage packaging industry to create more convenient and on-demand heating solutions.
2. Food Packaging - The development of self-heating containers for hot liquids opens up possibilities for the food packaging industry to explore ways to keep hot foods portable and fresh.
3. Emergency Preparedness - The innovative self-heating coffee can highlights opportunities for the emergency preparedness industry to create easy-to-use and self-heating meals and drinks for disaster relief situations.
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