The OHSO-Designed Toothbrush
Alex Covert — July 23, 2007 — Unique
References: go-ohso
This OHSO-designed product is dubbed "the ultimate travel toothbrush." The idea is intuitive and makes me wonder why we don't use this for our home-based toothbrushes. The chrome and rubber brush looks easy enough to fill with your favorite dentifrice (toothpaste). The company is planning to make more colorful versions in the near future.
Implications - When it comes to traveling, convenience is at the top of the list. Over-packing often becomes an issue and so companies have catered to the business and adventurous crowd with smaller compact items. Products such as the OHSO toothbrush eliminates this common problem, providing additional space in luggage pieces, which is a much-needed convenience. Companies will continue to make compact-sized items to cater to frequent travelers.
Implications - When it comes to traveling, convenience is at the top of the list. Over-packing often becomes an issue and so companies have catered to the business and adventurous crowd with smaller compact items. Products such as the OHSO toothbrush eliminates this common problem, providing additional space in luggage pieces, which is a much-needed convenience. Companies will continue to make compact-sized items to cater to frequent travelers.
Trend Themes
1. Compact Travel Products - The OHSO toothbrush offers a convenient and space-saving solution for frequent travelers, sparking a trend of compact-sized travel items.
2. Self-dispensing Innovation - The self-dispensing feature of the OHSO toothbrush presents an opportunity for innovation in other industries, such as personal care and household products.
3. Colorful Design - The OHSO toothbrush's plan to introduce more colorful versions opens up a trend of vibrant and aesthetically pleasing oral care products.
Industry Implications
1. Travel Accessories - The OHSO toothbrush disrupts the travel accessories industry by offering a compact and efficient toothbrush for travelers.
2. Personal Care - The self-dispensing concept of the OHSO toothbrush presents an opportunity for disruptive innovation in the personal care industry, allowing for more convenient and hygienic product designs.
3. Household Products - The self-dispensing feature of the OHSO toothbrush opens up opportunities for disruptive innovation in the household products industry, leading to more efficient and user-friendly product designs.
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