'Séjour' is a Collection of Simple Self-Care Tools
Joey Haar — February 15, 2018 — Art & Design
References: ceverinegirard & yankodesign
Cérevine Girard, a contemporary product designer, has created Séjour, a collection of self-care devices that almost look as though they haven't been designed at all. The unisex set of tools includes an electric razor, a hair dryer, and a hair straightener, all of which feature minimalist polymer covers and simple shapes that increase their utility.
Many products in the small appliance category aim to differentiate themselves with complex and fascinating form factors. However, this strategy isn't the only way to make waves (or straight hair, for that matter). Girard's Séjour takes precisely the opposite tack. The products are all made from a polymer called FluidSolids, which makes them easy to assemble and dissemble, as well as making them completely recyclable.
Many products in the small appliance category aim to differentiate themselves with complex and fascinating form factors. However, this strategy isn't the only way to make waves (or straight hair, for that matter). Girard's Séjour takes precisely the opposite tack. The products are all made from a polymer called FluidSolids, which makes them easy to assemble and dissemble, as well as making them completely recyclable.
Trend Themes
1. Under-designed Appliances - A growing trend in the appliance industry is intentionally designing products to look minimalist and unassuming, creating disruptive innovation opportunities in creating eco-friendly and easy-to-assemble products.
2. Minimalist Self-care Tools - The Séjour collection is part of a larger trend of creating simple and unisex self-care devices that prioritize utility over flashy design, opening up opportunities for new product lines in the beauty and grooming industries.
3. Sustainable Polymer Materials - The use of FluidSolids polymer in the Séjour collection highlights a trend towards sustainable materials in the appliance industry, presenting opportunities for companies to create eco-friendly products and reduce their carbon footprint.
Industry Implications
1. Appliance Manufacturing - The trend towards under-designed appliances creates an opportunity for manufacturers to differentiate themselves by creating minimalist and eco-friendly products that appeal to environmentally conscious consumers.
2. Beauty and Grooming - The Séjour collection sets a new standard for minimalist, utility-focused self-care tools, creating disruptive innovation opportunities for companies looking to break into this growing market.
3. Sustainable Materials Manufacturing - The use of innovative polymer materials in the Séjour collection demonstrates how the appliance industry is moving towards sustainability and presents opportunities for companies to create eco-friendly products that meet consumer demands.
4
Score
Popularity
Activity
Freshness
