The SD Photo Album Promotes Printing Your Pictures
Amelia Roblin — September 20, 2011 — Tech
References: perpetualkid & 7gadgets
The SD Photo Album may take the appearance of a novelty gift, but it actually makes a witty observation about the intangibility of people's photographed memories. Digital cameras are widely available to people with little to no knowledge of snapping pictures, yet with thousands of images captured, most are rarely revisited.
Mimicking the magnified look of an SD storage device, this 60-page scrapbook encourages you to make prints of your snapshots so that they can be conveniently enjoyed. It's much more likely that one would pick up and leaf through the SD Photo Album than peruse through folder after folder within his computer hard drive. This playful product is itself a conversation piece, then inviting people to examine and discuss its contents in a thoughtful and interactive way.
Mimicking the magnified look of an SD storage device, this 60-page scrapbook encourages you to make prints of your snapshots so that they can be conveniently enjoyed. It's much more likely that one would pick up and leaf through the SD Photo Album than peruse through folder after folder within his computer hard drive. This playful product is itself a conversation piece, then inviting people to examine and discuss its contents in a thoughtful and interactive way.
Trend Themes
1. Printed Photo Resurgence - The popularity of tangible scrapbooks like the SD Photo Album reflects a growing trend of people wanting to print and physically engage with their digital photographs.
2. Digital Minimalism - The SD Photo Album taps into the trend of digital minimalism, offering a physical outlet for digital memories in an increasingly digitalized world.
3. Interactive Scrapbooking - The SD Photo Album exemplifies the trend of interactive scrapbooking, allowing people to engage with their memories in a playful and social way.
Industry Implications
1. Photography - The photography industry can embrace the trend of printed photo resurgence by offering more photo printing services and products that encourage physical engagement with digital photos.
2. Gifts and Novelties - The SD Photo Album presents a disruptive innovation opportunity in the gifts and novelties industry by combining nostalgia with digital technology, appealing to customers who value unique and meaningful gifts.
3. Social Media - The trend of interactive scrapbooking opens up opportunities for social media platforms to develop new features that allow users to create and share interactive digital scrapbooks with their networks.
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