The RVS by V Point of View Collection Channel Retro Hollywood
Meghan Young — May 18, 2013 — Fashion
References: monocleorder & coolhunting
An expression of individuality is key this summer season and the RVS by V Point of View collection is here to help people tap into what makes them different. It is a line of avant-garde sunglasses inspired by the retro '80s era. Leaving the convoluted Wayfarer and Aviator crowd behind, men and women will be able to experiment with a range of bold, chic frames that is sure to improve their fashion game immensely.
According to co-founder and designer, Vidal Erkohen, RVS by V Point of View takes cues from that decade because "this was the era we were born in. It brings back the best memories for me as a designer." Comprised of eleven styles, the collection specifically channels the fast glam and bold colors of Hollywood.
According to co-founder and designer, Vidal Erkohen, RVS by V Point of View takes cues from that decade because "this was the era we were born in. It brings back the best memories for me as a designer." Comprised of eleven styles, the collection specifically channels the fast glam and bold colors of Hollywood.
Trend Themes
1. Individuality Expression - The trend of expressing individuality is creating opportunities for unique and customizable fashion accessories like the RVS by V Point of View sunglasses.
2. Retro Revival - The resurgence of retro styles, such as the '80s-inspired RVS by V Point of View sunglasses, presents opportunities for businesses to tap into nostalgia-driven consumer demand.
3. Bold and Chic Frames - The trend of embracing bold and chic frames, exemplified by the RVS collection, offers opportunities for fashion brands to innovate and offer diverse eyewear options.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can leverage the trend of individuality expression and retro revival to create and market innovative products like unique sunglasses.
2. Eyewear - The eyewear industry can embrace the trend of bold and chic frames to design and produce fashionable sunglasses that cater to the preferences of consumers seeking unique and stylish eyewear.
3. Nostalgia-driven Fashion - The fashion industry, particularly within the accessories segment, can tap into the trend of retro revival to create nostalgic-inspired collections that resonate with consumers seeking a blast from the past.
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