Workstead Mixes Industrialism with Contemporary Embellishments
Kalin Ned — June 11, 2018 — Art & Design
US design studio Workstead was tasked with updating a two-storey rustic modern dwelling that dates back to the 1800s. The home is located in Charleston, South Carolina and enjoys an intermixed aesthetic. While the walls of the living space entertain an industrial-like appearance, they are only accentuated by the randomized splatters of plaster and paint.
Workstead focused on bringing the rustic modern dwelling to a more stylish and contemporary setting with "earth-toned furnishings" and "pale cypress and caned cabinetry." The sleek appearance of the furniture pieces is in direct juxtaposition with the house's historic aesthetic. This creates an agreeable communication between old and new, ultimately making for a cozy and intimate interior.
Photo Credits: Jeff Holt
Workstead focused on bringing the rustic modern dwelling to a more stylish and contemporary setting with "earth-toned furnishings" and "pale cypress and caned cabinetry." The sleek appearance of the furniture pieces is in direct juxtaposition with the house's historic aesthetic. This creates an agreeable communication between old and new, ultimately making for a cozy and intimate interior.
Photo Credits: Jeff Holt
Trend Themes
1. Rustic-modern Design - There is an opportunity for companies in the home decor industry to experiment with different textures and patterns to create a more aesthetically pleasing rustic-modern living space.
2. Introducing Contemporary Embellishments - Businesses in the home furnishing industry can experiment with incorporating contemporary embellishments in traditionally styled homes to create an elegant and unique fit out.
3. Blending Old and New Aesthetics - There is an opportunity to combine traditional and contemporary furnishings to create a cozy and comfortable living environment in rustic-modern homes.
Industry Implications
1. Home Decor - Companies in the home decor industry can take advantage of creating a fresh line of rustic-modern design products with an emphasis on texture and pattern mixes.
2. Home Furnishings - Businesses in the home furnishing industry have an opportunity to innovate the introduction of contemporary embellishments in traditionally designed homes.
3. Residential Development - There is an opportunity to build structures that complement modern homes while preserving the traditional aesthetic of rustic-modern architecture.
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