The Ronald Kurniawan Portfolio is Sharp and Colorful
Jordan Sowunmi — August 23, 2011 — Art & Design
References: ronaldkurniawan & beautifuldecay
Ronald Kurniawan is a Los Angeles-based illustrator with a penchant for ridiculous and colorful illustrations, and the Ronald Kurniawan portfolio is like taking a portal into the cartoony brain of an artist with a distinct and sharp aesthetic.
The Ronald Kurniawan portfolio contains some of the best work from the California resident, who says he is most influenced by letterforms, beasts, syllables, ideograms and heroic landscapes, all of provide which help his complicated and colorful pieces with context. His distinguishable style has captured the eye of many corporate clients, including major brands like Sony Pictures Entertainment, Mattel Inc., Toyota, General Mills, and the Turner Broadcasting System.
So sit back, relax, and view the Ronald Kurniawan portfolio to see how this artist has become the darling of the corporate eye in a few short years.
Implications - One of the most compelling ways for a brand to draw attention to its product is by commissioning an avant-garde artist to design their logo or poster. By eschewing the conventions associated with typical product marketing in favor of something a little more "edgy," the company shows a willingness to think outside of the box.
The Ronald Kurniawan portfolio contains some of the best work from the California resident, who says he is most influenced by letterforms, beasts, syllables, ideograms and heroic landscapes, all of provide which help his complicated and colorful pieces with context. His distinguishable style has captured the eye of many corporate clients, including major brands like Sony Pictures Entertainment, Mattel Inc., Toyota, General Mills, and the Turner Broadcasting System.
So sit back, relax, and view the Ronald Kurniawan portfolio to see how this artist has become the darling of the corporate eye in a few short years.
Implications - One of the most compelling ways for a brand to draw attention to its product is by commissioning an avant-garde artist to design their logo or poster. By eschewing the conventions associated with typical product marketing in favor of something a little more "edgy," the company shows a willingness to think outside of the box.
Trend Themes
1. Avant-garde Brand Collaborations - Brands can benefit from partnering with avant-garde artists to create unique and attention-grabbing designs for their logos or posters, showcasing their willingness to think outside the box.
2. Distinct and Sharp Aesthetics - Artists who develop a unique and distinguishable style, like Ronald Kurniawan, can capture the attention of corporate clients and become darlings of the industry.
3. Colorful and Complicated Artwork - Artists who create colorful and intricate artwork, like Ronald Kurniawan, can attract a wide range of clients, including major corporations, looking for eye-catching designs.
Industry Implications
1. Advertising and Marketing - The advertising and marketing industry can benefit from collaborating with avant-garde artists to create innovative and attention-grabbing campaigns for brands.
2. Illustration - The illustration industry can leverage artists with distinct and sharp aesthetics, like Ronald Kurniawan, to attract corporate clients and showcase their unique talents.
3. Entertainment and Media - The entertainment and media industry can tap into the talent of artists who create colorful and intricate artwork, like Ronald Kurniawan, to design captivating visuals for films, TV shows, and advertisements.
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