The Romain Laurent L'Horizon Series Makes Waves
Sophia Pelka — January 25, 2012 — Art & Design
References: romain-laurent & itsnicethat
The Romain Laurent L'Horizon series creates a major nostalgia for ocean vibes and sandy beaches.
Paris-based artist Romain Laurent rendered these conceptual surfer shots in NYC. Surfing's popularity grew hugely in the 1960s as a social rebellion against the conformist world. The counterculture may have been laid back, but it made a loud statement. Placing a surreal surfer in the midst of skyscrapers makes a statement about what's considered real-life. Throwing off social norms and engaging the viewer in the deep narrative conveyed. The artist masterfully uses surreal composition in realistic mediums to tackle contemporary themes and complex city issues.
The Romain Laurent L'Horizon series showcases the artist's mastery in his field and a huge influence for the youthful generation of today.
Paris-based artist Romain Laurent rendered these conceptual surfer shots in NYC. Surfing's popularity grew hugely in the 1960s as a social rebellion against the conformist world. The counterculture may have been laid back, but it made a loud statement. Placing a surreal surfer in the midst of skyscrapers makes a statement about what's considered real-life. Throwing off social norms and engaging the viewer in the deep narrative conveyed. The artist masterfully uses surreal composition in realistic mediums to tackle contemporary themes and complex city issues.
The Romain Laurent L'Horizon series showcases the artist's mastery in his field and a huge influence for the youthful generation of today.
Trend Themes
1. Nostalgia for Ocean Vibes - Opportunities for creating products and experiences that tap into the nostalgia for beach culture and the 1960s counterculture rebellion.
2. Surreal Composition - Potential for using surreal composition techniques to create unique and thought-provoking visuals in various artistic mediums.
3. Tackling City Issues - Innovative approaches to address complex urban challenges by using art to engage and initiate conversations about social norms and urban development.
Industry Implications
1. Art - Artists and galleries can take inspiration from the Romain Laurent L'Horizon series to create and promote artworks that evoke nostalgia, employ surreal composition, and tackle urban issues.
2. Fashion - Fashion brands and designers can incorporate elements of ocean vibes and counterculture rebellion into their collections, catering to consumers with a yearning for retro beach aesthetics.
3. Advertising - Advertisers can employ surreal composition techniques in their campaigns to grab attention, convey complex narratives, and challenge societal norms, resonating with a younger target audience.
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