The Creamy Rodarte Fall/Winter 2010 Collection
Marissa Liu — February 17, 2010 — Fashion
References: fashionologie
Designers Laura and Kate Mulleavy took inspiration from the Mexican border town of Juarez and sleepwalkers for the Rodarte Fall/Winter 2010 collection. White was definitely a theme in a season already awash with neutral colours.
The models entered the smokey room filled with white candles wearing patchwork tops, Astex prints, lace chiffon, feathers, knits, pearls and a few pairs of sheer pants (a first for a Rodarte runway). The Rodarte Fall/Winter 2010 collection was full of the brand’s signature deconstructed beauty and showed the audience a few new tricks.
The models entered the smokey room filled with white candles wearing patchwork tops, Astex prints, lace chiffon, feathers, knits, pearls and a few pairs of sheer pants (a first for a Rodarte runway). The Rodarte Fall/Winter 2010 collection was full of the brand’s signature deconstructed beauty and showed the audience a few new tricks.
Trend Themes
1. Deconstructed Beauty - Opportunity for beauty brands to explore unconventional and unique makeup and skincare products.
2. Patchwork Fashion - Potential for fashion brands to incorporate patchwork designs and materials into their collections.
3. Sheer Pants - Disruptive innovation opportunity for clothing brands to create more transparent and versatile bottoms.
Industry Implications
1. Beauty - Beauty brands can capitalize on the trend of deconstructed beauty in their product offerings.
2. Fashion - Fashion brands can embrace the patchwork trend and incorporate it into their clothing lines.
3. Clothing - Clothing brands can seize the opportunity to create innovative and stylish sheer pants for consumers.
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