The Rochas Spring 2012 Collection is Straight Out of 'Mad Men'
Souzan Michael — September 30, 2011 — Art & Design
References: washingtonpost & style
Just when I thought that Paris-based designers were breaking free from the clutches of the retro, ladylike styles that were presented in New York, London and Milan, designer Marco Zanini came out with the Rochas Spring 2012 collection.
Putting my personal preferences aside, the collection is really lovely and great for the conservative woman. Taupe-colored pencil skirts and matching blazers made an unexpected appearance (I mean, when was the last time you saw a basic skirt suit on the runways of Paris?) and set the tone for the show.
The Rochas Spring 2012 collection was predominantly made up of pastel-hued, '50s-inspired dresses, which the models accessorized with beehive hairstyles and horn-rimmed sunglasses. Sure, the collection did not have much sex appeal and "wow" moments, but who says that every collection has to? Apparently, modesty and conservative dressing are back in full force.
Putting my personal preferences aside, the collection is really lovely and great for the conservative woman. Taupe-colored pencil skirts and matching blazers made an unexpected appearance (I mean, when was the last time you saw a basic skirt suit on the runways of Paris?) and set the tone for the show.
The Rochas Spring 2012 collection was predominantly made up of pastel-hued, '50s-inspired dresses, which the models accessorized with beehive hairstyles and horn-rimmed sunglasses. Sure, the collection did not have much sex appeal and "wow" moments, but who says that every collection has to? Apparently, modesty and conservative dressing are back in full force.
Trend Themes
1. Retro Elegance - Opportunity for fashion brands to embrace retro-inspired styles and cater to the conservative audience.
2. Pastel Hues - Potential for beauty and cosmetics industries to create new products and trends inspired by pastel colors.
3. '50s-inspired Fashion - Opportunity for retailers to tap into the nostalgia trend and offer vintage-inspired clothing options.
Industry Implications
1. Fashion - Fashion industry can capitalize on the demand for retro elegance by creating collections with a modern twist.
2. Beauty - Beauty industry can develop new makeup and beauty products inspired by the pastel hues trend.
3. Retail - Retailers can target consumers looking for '50s-inspired fashion by offering a curated selection of vintage-style clothing.
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