The Revolve Clothing x Lovers + Friends Collection Stars Alexandra Spencer
Meghan Young — July 25, 2013 — Fashion
References: revolveclothing & fashiongonerogue
The Revolve Clothing x Lovers + Friends lookbook for the collaborative capsule collection between the two brands takes to the stadium for a sports-themed photoshoot. It is only appropriate, however, considering that most of the items making up the collection is sports-themed themselves. Aptly titled 'First Place,' the collection is filled with sequinned football jerseys, track pants, baseball tees and more.
Captured on location at Westlake High School in California, the Revolve Clothing x Lovers + Friends lookbook stars blogger and model Alexandra Spencer. She strikes fierce poses in on and off of the field, showing that she is a true champion. The casual chic looks are perfected with baseball caps, high heels and tousled tresses.
Captured on location at Westlake High School in California, the Revolve Clothing x Lovers + Friends lookbook stars blogger and model Alexandra Spencer. She strikes fierce poses in on and off of the field, showing that she is a true champion. The casual chic looks are perfected with baseball caps, high heels and tousled tresses.
Trend Themes
1. Sports-themed Fashion - Disruptive innovation opportunity: Expand the market for sports-themed fashion by creating unique and stylish designs that appeal to a wider audience beyond athletes and sports fans.
2. Collaborative Capsule Collections - Disruptive innovation opportunity: Explore partnerships between fashion brands to create limited edition capsule collections that offer unique and exclusive products, attracting fashion-forward consumers.
3. Casual Chic Lookbooks - Disruptive innovation opportunity: Develop visually appealing lookbooks that showcase casual chic styles in unconventional locations or settings, creating a unique brand image and attracting attention.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate technology into fashion design and manufacturing processes to enhance customization, sustainability, and efficiency.
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3. Photography and Fashion Marketing - Disruptive innovation opportunity: Combine innovative photography techniques, social media marketing strategies, and fashion expertise to create captivating visuals that resonate with consumers and drive brand engagement.
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