The Represent 2015 Fall/Winter "STORM" Lookbook is Ahead of the Curve
Michael Hemsworth — September 16, 2015 — Fashion
References: representclo & hypebeast
One glimpse at the Represent 2015 Fall/Winter "STORM" Lookbook and you're likely to love how wearable each of the styles is. Featuring a totally monochromatic color palette that highlights mostly black and white with a side of grey, the Represent 2015 Fall/Winter "STORM" Lookbook is a touch of urban chic with a definite sense of classic cool. Expertly tailored bomber jackets and long overcoats allow men of all style aesthetics to appreciate the fine quality that's highlighted with each piece in the Represent 2015 Fall/Winter "STORM" Lookbook.
Being that Represent is a UK-based brand, it's no wonder that the oversized, layered aesthetic they chose to focus on is so wonderfully British. Entirely made in England, the collection is set to drop September 30th.
Being that Represent is a UK-based brand, it's no wonder that the oversized, layered aesthetic they chose to focus on is so wonderfully British. Entirely made in England, the collection is set to drop September 30th.
Trend Themes
1. Monochromatic Fashion - Disruptive innovation opportunity: Develop a line of monochromatic fashion items that cater to various style aesthetics.
2. Urban Chic Style - Disruptive innovation opportunity: Create a collection of urban chic clothing with a touch of classic cool.
3. Oversized Layered Aesthetic - Disruptive innovation opportunity: Design oversized, layered clothing pieces that embody a wonderfully British style.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Introduce new designs and concepts in the fashion industry, emphasizing the use of monochromatic colors.
2. Apparel Manufacturing - Disruptive innovation opportunity: Invest in manufacturing capabilities to create oversized, layered clothing items in-house.
3. Retail - Disruptive innovation opportunity: Curate a collection of urban chic clothing and accessories for retailers, targeting a global market.
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