Dr. Martens Taps BEAMS and Babylon for the 1460 Remastered Capsule
Dr. Martens continues to build its 1460 Remastered collection with the unveiling of its third addition. This time around, the brand works in collaboration with both Babylon and BEAMS, conjoining three strong efforts. The silhouette retains its original shape as the three creative efforts create a minimal overall look.
BEAMS ensures that the design remains minimal and Babylon informs the model with its strong expertise of skate styling. The brands drew inspiration from the 'rude boys of the 60s,' infusing elements that capture the style of the streets of Jamaica. Branding details can be seen in the form of two embossed stripes at the heel in orange as a nod to BEAMS and Babylon's slogan, "Chaos" is seen on the lace charm.
Image Credit: Dr. Martens
BEAMS ensures that the design remains minimal and Babylon informs the model with its strong expertise of skate styling. The brands drew inspiration from the 'rude boys of the 60s,' infusing elements that capture the style of the streets of Jamaica. Branding details can be seen in the form of two embossed stripes at the heel in orange as a nod to BEAMS and Babylon's slogan, "Chaos" is seen on the lace charm.
Image Credit: Dr. Martens
Trend Themes
1. 1460 Remastered Capsule - Dr. Martens collaborates with BEAMS and Babylon to create a minimal design for the 1460 Remastered Capsule.
2. Skate Styling - Babylon's expertise in skate styling informs the design of the Jamaican Streets-inspired Boots.
3. Rude Boy Style - The Jamaican Streets-inspired Boots draw inspiration from the 'rude boys of the 60s', capturing the street style of Jamaica.
Industry Implications
1. Footwear - The collaboration between Dr. Martens, BEAMS and Babylon presents an opportunity for innovation in the footwear industry, where fashion and function meet.
2. Skateboarding - Babylon's expertise in skate styling presents an opportunity for innovation in the skateboarding industry, where fashion and function meet.
3. Streetwear - The rude boy style and Jamaican street-inspired design of the boots present an opportunity for innovation in the streetwear industry, where fashion and culture meet.
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