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Deep Moisture Haircare Products

Clean the Sky - Positive Eco Trends & Breakthroughs

SheaMoisture Raw Shea Butter Deep Moisturizing is Nourishing

— May 16, 2022 — Marketing
The SheaMoisture Raw Shea Butter Deep Moisturizing Collection has been revamped by the brand to provide consumers with a simple way to support the nourishment of their tresses.

The products are formulated to offer nine-times more moisture for an advanced level of healing for soft, smooth hair. The collection includes the Shampoo, Conditioner, Detangler, Leave-In Conditioner, Treatment Masque and Twist Custard, which are all formulated with raw shea butter, organ oil and sea kelp.

The SheaMoisture Raw Shea Butter Deep Moisturizing Collection promises soft, conditioned and manageable hair to make it a must-have for consumers seeking to revitalize their haircare for the new season. The products are available for purchase at Walmart, and are formulated with curly and coily hair in mind.
Trend Themes
1. Deep Moisturizing Haircare - There is an opportunity for haircare brands to create more advanced deep moisturizing products formulated with natural ingredients.
2. Raw Shea Butter - The use of raw shea butter in haircare products is a growing trend that provides nourishing and healing benefits for hair.
3. Curly and Coily Haircare - There is a need for more haircare products formulated specifically for curly and coily hair types to address unique hair concerns and provide effective solutions.
Industry Implications
1. Haircare Industry - There is a need for innovation in the haircare industry to create more advanced and effective products that cater to different hair types and hair concerns.
2. Natural and Organic Products - The growing trend of using natural and organic ingredients in personal care products provides opportunities for brands to create haircare products that use natural ingredients for nourishing and healing benefits.
3. Retail Industry - Retailers can capitalize on the trend of consumers seeking natural and effective haircare products by carrying a wider selection of products that cater to different hair types and hair concerns.
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