Boucheron Launches its Collection of Rainbow High Jewelry
Elena Rahman — July 19, 2021 — Fashion
Boucheron unveiled its new collection of rainbow luxury jewelry. Boasting holographic hues, the jewelry brand used a combination of materials to reach a rainbow-colored design. The brand's reputation for uniting technical mastery with avant-garde aesthetics is cemented through its newest line.
Creative director Claire Choisne was inspired to create prismatic pieces reminiscent of the vivid color experiments of artist Olafur Eliasson and architect Luis Barragan. The collection includes 25 new pieces, each made by subjecting precious metals to high temperatures and spraying them onto ceramics and rock crystals. This creates pieces with magical iridescent hues. One notable opalescent piece features a twirling fish over a sea of powdered opal, cradling a central opal.
Image Credit: WallPaper / Boucheron
Creative director Claire Choisne was inspired to create prismatic pieces reminiscent of the vivid color experiments of artist Olafur Eliasson and architect Luis Barragan. The collection includes 25 new pieces, each made by subjecting precious metals to high temperatures and spraying them onto ceramics and rock crystals. This creates pieces with magical iridescent hues. One notable opalescent piece features a twirling fish over a sea of powdered opal, cradling a central opal.
Image Credit: WallPaper / Boucheron
Trend Themes
1. Holographic Jewelry - The use of holographic technology in the jewelry industry offers a unique opportunity for innovative and futuristic designs.
2. Rainbow-colored Luxury - The popularity of rainbow-colored luxury products suggests an opportunity for companies to incorporate more color and vibrancy into their high-end offerings.
3. High-tech Jewelry Manufacturing - Advancements in high-temperature technologies and material manipulation offer opportunities for innovative and experimental techniques in jewelry manufacturing.
Industry Implications
1. Luxury Jewelry - Brands in the luxury jewelry industry should consider incorporating holographic and rainbow-colored designs to appeal to a wider audience of trend-loving consumers.
2. Fashion & Accessory Design - Designers in the fashion and accessory industry can experiment with new materials and technologies to create unique and eye-catching pieces, such as holographic and rainbow-colored accessories.
3. Art & Design Retail - Retailers in the art and design industry can offer a more immersive and modern experience for consumers by incorporating holographic and rainbow-colored pieces into their collections.
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