The Pedigree Adoption Drive Video is Direct
Farida Helmy — April 14, 2014 — Marketing
References: pedigreeadoptiondrive.co.nz & youtube
Prepare to be overwhelmed from an overdose of the cutest and most adorable puppy video you’ll ever see—not only will this melt your heart, but by watching this video, you’ll be able to help these dogs raise money.
All you need to do to help these puppies raise money is watch the video and enjoy the rush of everything cute combined spill out at you.
Created for the Pedigree Adoption Drive with help of the new YouTube advertising revenue motivation feature, all the money earned from this puppy video will go towards helping dogs in need.
“If you create your own content and it’s approved, YouTube will place ads inside or near the video. Whoever uploaded the content then earns 55% of the advertising revenue. How much this works out to be depends on a couple of factors, such as the type of ads and the pricing of ads appearing with the video. But remember, in this case, all money raised goes toward feeding, treating and finding homes for dogs in need,” says the Pedigree Adoption Drive team.
So share this video!
All you need to do to help these puppies raise money is watch the video and enjoy the rush of everything cute combined spill out at you.
Created for the Pedigree Adoption Drive with help of the new YouTube advertising revenue motivation feature, all the money earned from this puppy video will go towards helping dogs in need.
“If you create your own content and it’s approved, YouTube will place ads inside or near the video. Whoever uploaded the content then earns 55% of the advertising revenue. How much this works out to be depends on a couple of factors, such as the type of ads and the pricing of ads appearing with the video. But remember, in this case, all money raised goes toward feeding, treating and finding homes for dogs in need,” says the Pedigree Adoption Drive team.
So share this video!
Trend Themes
1. Puppy Video Marketing - Using adorable puppy videos as a marketing tool to raise funds for a charitable cause provides a unique opportunity for brands to engage with audiences while supporting a good cause.
2. Youtube Advertising Revenue - Leveraging the new YouTube advertising revenue motivation feature allows content creators to earn income while raising funds for charitable initiatives, creating a win-win situation.
3. Cute Animal Campaigns - The popularity and emotional appeal of cute animal campaigns, such as the Pedigree Adoption Drive video, demonstrate the power of leveraging cuteness to drive engagement and awareness.
Industry Implications
1. Animal Welfare - The use of cute puppy videos and the Pedigree Adoption Drive campaign highlights the potential for disruptive innovation in the animal welfare industry, particularly in terms of fundraising and awareness initiatives.
2. Digital Marketing - The integration of YouTube advertising revenue and the use of cute animal videos present opportunities for disruptive innovation in digital marketing strategies, allowing brands to connect with consumers on an emotional level while supporting charitable causes.
3. Content Creation - The success of the Pedigree Adoption Drive video campaign showcases the potential for disruptive innovation in content creation, with the ability to generate compelling and shareable content that drives both engagement and positive social impact.
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