The Puma 'Mobium' Sneaker Teaser is Uplifting
Katie Pagnotta — February 22, 2013 — Fashion
The Puma 'Mobium' sneaker teaser commercial takes you on an intense run. The short film follows a toned athlete as he sprints across an invisible track. The music playing in the background builds up as the runner proceeds forward and a feeling of elation is manifested.
The sneakers being showcased in the short teaser are part of Puma's 'Adaptive' sneaker collection. These stunning neon kicks are designed to expand and contract simultaneously with the movement of your feet. This allows for smoother and comfortable running. These flashy lime green sneakers are made with breathable material and a figure eight-shaped fabric that enhances the natural spring of your foot.
The Puma 'Mobium' sneakers are unreal and will allow you to run into the future.
The sneakers being showcased in the short teaser are part of Puma's 'Adaptive' sneaker collection. These stunning neon kicks are designed to expand and contract simultaneously with the movement of your feet. This allows for smoother and comfortable running. These flashy lime green sneakers are made with breathable material and a figure eight-shaped fabric that enhances the natural spring of your foot.
The Puma 'Mobium' sneakers are unreal and will allow you to run into the future.
Trend Themes
1. Adaptive Sneaker Designs - There are opportunities for other companies to design sneakers that can adapt to the movement of the feet, providing more comfortable experiences for athletes and runners.
2. Neon-colored Footwear - The trend of neon-colored footwear can be leveraged by other shoe manufacturers who can produce bright and flashy shoes that are eye-catching.
3. Interactive Sports Ads - There is potential for other sports companies to create interactive ads that showcase their products and immerse audiences in the experience.
Industry Implications
1. Athletic Footwear - Athletic footwear companies can innovate new products that are designed to enhance the natural movement of the feet and can adapt to the wearer's stride.
2. Sports Advertising - Sports companies and advertising agencies can come together to create ads that are more engaging and interactive for audiences.
3. Sports Apparel - Sports apparel companies can experiment with neon color schemes to create more striking and attention-grabbing products that will stand out in a crowded market.
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