Projecteo by Benjamin Redford is a Tribute to the Social Media Camera
Meghan Young — November 15, 2012 — Art & Design
References: kickstarter & coolhunting
Instagram, the popular photo sharing social media tool, has won the hearts of many, but for those who have yet to discover, experience and enjoy its wondrous existence, the Projecteo by Benjamin Redford of Mint Digital can reel them in. It is a tiny projector designed to work specifically with captures uploaded onto Instagram. An analog tribute to the digital camera phenomenon, it not only brings the images to non-tech savvy individuals, it also provides a larger medium to display them with.
A Kickstarter project based out of London, England, Projecteo by Benjamin Redford prints multiple shots onto a single slide of 35mm Kodak film before sizing it into a small, circular film holder that sits inside the cute retro-styled contraption.
A Kickstarter project based out of London, England, Projecteo by Benjamin Redford prints multiple shots onto a single slide of 35mm Kodak film before sizing it into a small, circular film holder that sits inside the cute retro-styled contraption.
Trend Themes
1. Analog Revival - The Projecteo reflects a trend of reviving analog experiences in a digital age, creating opportunities for nostalgic and tactile innovations.
2. Social Media Integration - The integration of social media platforms like Instagram into physical products, such as the Projecteo, presents opportunities for bridging the digital and physical worlds.
3. Personalized Projection - The Projecteo taps into the trend of personalized experiences by allowing users to display their own Instagram photos in a unique and tangible way.
Industry Implications
1. Photography - The Projecteo offers a disruptive innovation opportunity for the photography industry by combining analog charm with digital capabilities.
2. Consumer Electronics - The integration of social media platforms into physical devices like the Projecteo presents potential disruptive innovation opportunities within the consumer electronics industry.
3. Gifts & Crafts - The Projecteo's personalized and nostalgic appeal makes it a potential disruptive innovation opportunity within the gifts and crafts industry, offering unique and sentimental keepsakes.
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