The Proenza Schouler Pre-Fall 2010 Accessories Collection
Marissa Liu — June 1, 2010 — Fashion
References: proenzaschouler & purseblog
I'm sure people are pleading Lazaro Hernandez and Jack McCollough to continue creating awesome clothing and accessories that inspire obsession and fanaticism. The new Proenza Schouler Pre-Fall 2010 accessories collection is out and, as usual, totally covetable.
Included in the Proenza Schouler Pre-Fall 2010 accessories collection are fur-lined sandals (both high-heeled and flat), backless Doc Martens, a black alpine knit PS1 clutch, leather tote and a canvas and leather book bag. I've been lusting after a PS1 shoulder bag since Hernandez and McCollough introduced it a few seasons ago and I still want it. I think this is true love.
Included in the Proenza Schouler Pre-Fall 2010 accessories collection are fur-lined sandals (both high-heeled and flat), backless Doc Martens, a black alpine knit PS1 clutch, leather tote and a canvas and leather book bag. I've been lusting after a PS1 shoulder bag since Hernandez and McCollough introduced it a few seasons ago and I still want it. I think this is true love.
Trend Themes
1. Fur-lined Sandals - Disruptive innovation opportunity: Develop eco-friendly alternatives to fur-lined sandals that are equally fashionable.
2. Backless Doc Martens - Disruptive innovation opportunity: Create a sustainable and versatile alternative to backless Doc Martens that combines comfort and style.
3. Alpine Knit PS1 Clutch - Disruptive innovation opportunity: Design a tech-enabled alpine knit clutch that incorporates smart features for modern functionality.
Industry Implications
1. Fashion Accessories - Disruptive innovation opportunity: Explore the use of sustainable materials in the production of fashion accessories to address environmental concerns.
2. Footwear - Disruptive innovation opportunity: Introduce innovative and sustainable materials in footwear manufacturing to provide more ethical alternatives to traditional shoe materials.
3. Handbags - Disruptive innovation opportunity: Develop smart handbags with integrated technology that enhance the user experience and offer unique functionalities.
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