The Porsche 911 Carrera S Centurion is Only for AMEX Black Card Holders
Allison Love — July 22, 2010 — Autos
References: sybarites.org & notcot.org
The Porsche 911 Carrera S Centurion is quite possibly one of the most exclusive cars I've ever come across. This particular Porsche is only available to three American Express Centurion card (or black card) holders.
The exterior of the Porsche 911 Carrera S Centurion is matte black, accented with all-black leather interior. The dashboard comes with a special plaque so the owner will never forget how much money they have.
Implications - The high-spending group of consumers in today's society relish in their capacity to access a wide range of exclusive products. Businesses that can offer high-end products to this elitist clientele will see large returns. In addition to providing lavish items, they will be reinforcing the luxurious and prestigious lifestyles of which only they live.
The exterior of the Porsche 911 Carrera S Centurion is matte black, accented with all-black leather interior. The dashboard comes with a special plaque so the owner will never forget how much money they have.
Implications - The high-spending group of consumers in today's society relish in their capacity to access a wide range of exclusive products. Businesses that can offer high-end products to this elitist clientele will see large returns. In addition to providing lavish items, they will be reinforcing the luxurious and prestigious lifestyles of which only they live.
Trend Themes
1. Exclusive Luxury - Businesses that can offer high-end products to elite consumers will see large returns by reinforcing luxurious and prestigious lifestyles.
2. Exclusivity Marketing - Brands can leverage limited availability and high-end features to appeal to a niche market of elite consumers.
3. Customization and Personalization - Catering to the unique preferences and desires of the elite consumers through personalized products and experiences can be a lucrative business strategy.
Industry Implications
1. Luxury Automotive - Developing high-end and exclusive automobiles for elite consumers can create a profitable market segment.
2. Finance and Credit Cards - Financial institutions offering premium credit cards and exclusive rewards can attract high-spending elite consumers.
3. Luxury Goods and Lifestyle - Brands that specialize in luxury goods and services catering to the elite clientele can tap into a lucrative market.
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