The Polaroid Pop Instant Camera Offered Enhanced Capabilities at CES 2017
Michael Hemsworth — January 7, 2017 — Tech
References: polaroid & thegadgetflow
Although it could be argued that Polaroid is a brand that has faded over the years, the announcement of the Polaroid Pop Instant Camera shows that the brand is still on top of its game. The new camera was shown at CES 2017, which coincided with the brand's 80th anniversary.
The Polaroid Pop Instant Camera features a built-in photo printer and has a 20MP camera as well as a 3.9-inch LCD. Users can take advantage of 1080p video recording capabilities, while a microSD slot enables users to capture without worry that they'll run out of space.
The Polaroid Pop Instant Camera works great as an independent camera, but also connects to a smartphone to act as a photo printer for creating real-life keepsakes for friends and family.
The Polaroid Pop Instant Camera features a built-in photo printer and has a 20MP camera as well as a 3.9-inch LCD. Users can take advantage of 1080p video recording capabilities, while a microSD slot enables users to capture without worry that they'll run out of space.
The Polaroid Pop Instant Camera works great as an independent camera, but also connects to a smartphone to act as a photo printer for creating real-life keepsakes for friends and family.
Trend Themes
1. Instant Print Cameras - The rise in demand for instant print cameras and their capabilities presents an opportunity for companies to innovate and create new products that cater to consumer preferences.
2. Multi-functional Cameras - The rise in popularity of multi-functional cameras, such as the Polaroid Pop, presents an opportunity for companies to create new products that combine multiple features to enhance user experience.
3. Mobile-connected Cameras - The integration of mobile connectivity in cameras is becoming increasingly popular, presenting an opportunity for companies to explore new ways to combine smartphone and camera functionalities.
Industry Implications
1. Consumer Electronics - The instant print camera trend presents an opportunity for the consumer electronics industry to tap into the resurgence of analog technology and create innovative products that blend the old with the new.
2. Photography - The multi-functional camera trend presents an opportunity for the photography industry to create new products that cater to modern-day photographers, who value convenience and portability.
3. Mobile Technology - The rise of mobile-connected cameras presents an opportunity for the mobile technology industry to create products that seamlessly integrate with smartphones to enhance user experience.
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