Balenciaga Launched a New Line of Apparel for Small Stuffed Animals
Riley von Niessen — July 25, 2017 — Fashion
References: en.colette.fr & hypebeast
Luxury designer brand Balenciaga recently added to its selection of unconventional offerings with a line of plush toy streetwear, which is sported by a variety of miniature animals.
Although the tiny tees that the animals wear may not be all that functional, the resulting combinations make for great decor and gifts for fashion fanatics. Included in the lineup is a monkey who wears a bright yellow tee, a giraffe in a minimally branded black tee, a polar bear in a retro-styled tee, and a penguin, whose tee sports dripping green graphics.
Currently, all of the offerings from the plush toy streetwear line can be purchased from colette, where prices range from $145 USD to $190 USD.
Although the tiny tees that the animals wear may not be all that functional, the resulting combinations make for great decor and gifts for fashion fanatics. Included in the lineup is a monkey who wears a bright yellow tee, a giraffe in a minimally branded black tee, a polar bear in a retro-styled tee, and a penguin, whose tee sports dripping green graphics.
Currently, all of the offerings from the plush toy streetwear line can be purchased from colette, where prices range from $145 USD to $190 USD.
Trend Themes
1. Plush Toy Streetwear - Disruptive innovation opportunity: Explore the market potential of designing apparel for small stuffed animals, targeting fashion fanatics who enjoy unique decor and gifts.
2. Unconventional Offerings - Disruptive innovation opportunity: Experiment with unconventional products in the luxury fashion industry to attract novelty-seeking customers.
3. Animal Fashion - Disruptive innovation opportunity: Create a niche market by developing fashionable clothing lines specifically designed for miniature animals.
Industry Implications
1. Luxury Fashion - Disruptive innovation opportunity: Introduce unconventional and novelty products to the luxury fashion market to capture the interest of trend-conscious consumers.
2. Toy Manufacturing - Disruptive innovation opportunity: Collaborate with luxury fashion brands to create exclusive apparel lines for stuffed animals, targeting collectors and enthusiasts.
3. Gift and Home Decor - Disruptive innovation opportunity: Explore the potential of plush toy streetwear as unique decorations and gifts, catering to fashion and design enthusiasts.
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