YRU’s Dream Gold Platform is Ideal for Festive Events
Jana Pijak — November 7, 2017 — Fashion
References: yru.life
E-retailer YRU is known for its daring and dynamic fashion selection, and these disco-themed platform slippers are no exception. Appealing to fearless style fans, the e-commerce website targets Millennials with a love of nostalgia – especially the 90s club kid aesthetic that has made a triumphant return in recent seasons.
These gilded and sequin-clad shoes feature an open-toed front, and sit on a 2” platform, and 6” heel. Despite their height, the platform slippers are supportive and comfortable, while giving any basic outfit pairing a more festive edge.
Whether paired with jeans and a t-shirt, or a bolder holiday or New Year’s Eve outfit, the platforms are a fun accessory that transitions seamlessly from day to evening.
These gilded and sequin-clad shoes feature an open-toed front, and sit on a 2” platform, and 6” heel. Despite their height, the platform slippers are supportive and comfortable, while giving any basic outfit pairing a more festive edge.
Whether paired with jeans and a t-shirt, or a bolder holiday or New Year’s Eve outfit, the platforms are a fun accessory that transitions seamlessly from day to evening.
Trend Themes
1. Disco-themed Fashion - The disco-themed fashion trend provides disruptive innovation opportunities for fashion designers and retailers targeting Millennials who have a love of nostalgia.
2. Festive Footwear - The festive footwear trend provides disruptive innovation opportunities for shoe designers and retailers targeting the holiday and celebratory events market.
3. Comfortable Platforms - The comfortable platforms trend provides disruptive innovation opportunities for shoe designers and retailers seeking to offer stylish footwear that can be worn all day or night.
Industry Implications
1. Fashion Retail - The fashion retail industry has disruptive innovation opportunities to target Millennials who have a love of nostalgia with disco-themed fashion.
2. Footwear Retail - The footwear retail industry has disruptive innovation opportunities to provide comfortable and stylish platforms targeting the holiday and celebratory events market.
3. Event Planning - The event planning industry has disruptive innovation opportunities to offer festive footwear options for guests attending events, especially during holiday and celebratory seasons.
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