The Curaleaf Plant Precision Edibles Come in Four Varieties
Michael Hemsworth — July 26, 2022 — Marketing
References: curaleaf & preparedfoods
The Curaleaf Plant Precision edibles are a new line of wellness products for consumers looking to enjoy the benefits of cannabis in a customized manner. The gummies contain low doses of THC along with high doses of CBD, CBN, CBG and THCV to offer consumers the ability to customize their experience with as many as they choose. The gummies come in four varieties including Balance, Slumber, Soothe and Boost, which all contain 2.5mg of THC per serving.
CEO Matt Darin spoke on the Curaleaf Plant Precision edibles saying, "With Plant Precision we wanted to create a simplified way people can incorporate cannabis into their daily health and wellness routines. These products empower people to explore cannabis beyond THC and CBD and offer more customizable solutions on how the plant can best serve a consumer's personalized needs."
CEO Matt Darin spoke on the Curaleaf Plant Precision edibles saying, "With Plant Precision we wanted to create a simplified way people can incorporate cannabis into their daily health and wellness routines. These products empower people to explore cannabis beyond THC and CBD and offer more customizable solutions on how the plant can best serve a consumer's personalized needs."
Trend Themes
1. Personalized Cannabis Products - There is an opportunity to create and market a variety of personalized cannabis products through the combination of different cannabinoids.
2. Cbd-infused Products - CBD-infused products offer an opportunity to create non-psychoactive alternative cannabis wellness products that appeal to a wider demographic.
3. Low-dose Cannabis Products - Low-dose cannabis products provide an opportunity for cannabis companies to target consumers who want to try cannabis but are hesitant to do so due to potential side effects.
Industry Implications
1. Cannabis - The cannabis industry has the opportunity to develop a variety of personalized and low-dose cannabis products to appeal to different demographics.
2. Wellness - The wellness industry can benefit from incorporating cannabis into their products and services, such as offering personalized cannabis-infused supplements and treatments.
3. Food and Beverage - The food and beverage industry can incorporate CBD into their products to offer non-psychoactive wellness options to consumers.
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