Pillowords by Stitchtagram Introduces Text into the Comfy Mix
Meghan Young — February 4, 2014 — Art & Design
References: pillowords & refinery29
Pillowords by Stitchtagram, the creators behind the original Instagram photo pillow, has taken the service to the next level by allowing people to overlay words and messages over their photos of choice. Whether chosen from their own personal collection or through a series of stock images, this service ensures that the comfy cushions are given even more of a personal touch.
The brilliant idea of Rachel Pfeffer and her brother Doug, Pillowords by Stitchtagram may be restricted to only pillows, which the original Stitchtagram was not, but that is the whole point. Displayed throughout the home, they can act as motivational reminders, happy memories or even a unique and thoughtful gift for that special someone. Valentine's Day is just around the corner.
The brilliant idea of Rachel Pfeffer and her brother Doug, Pillowords by Stitchtagram may be restricted to only pillows, which the original Stitchtagram was not, but that is the whole point. Displayed throughout the home, they can act as motivational reminders, happy memories or even a unique and thoughtful gift for that special someone. Valentine's Day is just around the corner.
Trend Themes
1. Personalized Photo Products - Opportunity for companies to offer customization options to their products through overlays of text or image personalization.
2. Integrated Social Media - Opportunity for social media to be integrated into products, allowing customers to easily access their personal photos for added customization.
3. Home Decor Personalization - Opportunity for businesses to offer personalized home decor items to customers, as a thoughtful and unique gift option or as a way to spruce up personal spaces.
Industry Implications
1. E-commerce - E-commerce websites could offer customers personalized product offerings as a means to compete in the crowded market.
2. Home Decor - Home decor companies now have the opportunity to offer personalized cushions and pillows as a way to differentiate themselves from competitors.
3. Social Media Platforms - Social media platforms could open up new use cases by allowing customers to easily access and customize personal photos for use in products.
2.4
Score
Popularity
Activity
Freshness
