Photographer Xi Chen Captures Cold-Hearted Beauties
Kamal Musharbash — February 3, 2011 — Art & Design
References: sinsong & photodonuts
Photographer Xi Chen (Sinsong) captured a series of close-up portraits featuring an array of beautiful women. Chen's simplistic approach to photography could seem all too generic; however, meaning is truly in the eye of the beholder, especially when it comes to this portfolio.
Channeling the winter's merciless weather, photographer Xi Chen's portfolio includes a few cold-filtered images that not necessarily take the season literally, but also metaphorically.
Implications - Contemporary society is constantly bombarded with advertisements that are contrived and unrealistic. Promoting products through the use of naturalistic and grounded material is a great way to stray away from this dominant form of promotion and increase one's consumer base due to using an alternative approach.
Channeling the winter's merciless weather, photographer Xi Chen's portfolio includes a few cold-filtered images that not necessarily take the season literally, but also metaphorically.
Implications - Contemporary society is constantly bombarded with advertisements that are contrived and unrealistic. Promoting products through the use of naturalistic and grounded material is a great way to stray away from this dominant form of promotion and increase one's consumer base due to using an alternative approach.
Trend Themes
1. Authentic Advertising - Utilizing naturalistic and grounded materials in advertisements to break away from contrived and unrealistic promotions.
2. Minimalistic Photography - Embracing a simplistic approach to photography to evoke deeper meaning and interpretation.
3. Metaphorical Representation - Using imagery to convey metaphorical concepts and themes, such as the winter's merciless weather.
Industry Implications
1. Advertising - Creating authentic and grounded advertisements that resonate with consumers.
2. Photography - Exploring minimalistic photography techniques to capture deeper meaning and convey emotions.
3. Art - Using metaphors and symbolism in art to provoke thought and evoke emotional responses.
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