Get Product Info From Your Cell Phone
References: plasticbamboo
In the next few years, Japanese people can use their cell phones in convenience stores to get product information before they buy. Family Mart C. Itoh & Co, and Toshiba TEC, have cooperated the new project, which is a new electronic tagging system. In the trial period, the companies offer the tagging system to Familay Mart around Tokyo. Customers can use their cell phones and scan the tag to get the detailed information of the product that they're thinking to buy. Although the tagging system is very helpful for customers, it has not decided yet what the minimum price of products that the tag should be applied to. Since the tag costs 50 yens, it's useless if the tag sticks on really cheap products.
Trend Themes
1. Mobile Product Information - Using cell phones to scan electronic tags for detailed product information before purchase.
2. Electronic Tagging System - Utilizing electronic tags to provide convenient product information to customers.
3. Convenience Store Technology - Implementing innovative technology in convenience stores to enhance customer experience.
Industry Implications
1. Retail - Retailers can benefit from the use of electronic tagging systems to provide valuable product information to customers.
2. Mobile Technology - Mobile technology companies can develop scanning apps to enable customers to easily access detailed product information.
3. Electronic Components - Manufacturers of electronic tags can capitalize on the demand for innovative tagging systems in the retail industry.
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