David Cevallos Presents a Concept for the iPhone 5S
Jamie Danielle Munro — May 27, 2014 — Marketing
References: behance.net & packageinspiration
When it comes to phone packaging, David Cevallos has come up with a distinct design concept for the iPhone 5S. Considering how much emphasis Apple puts on their branding and packaging, Cevallos could have shot of this becoming a reality, and for good reason.
The packaging opens like a chest of drawers, with various compartments for the separate parts of the iPhone. With the first section the iPhone is seen sitting on the top, and once this is revealed another section can be pulled out with the charger and other accessories. This design is exactly what Apple appreciates in its packaging design - even though users know the contents, it's still like opening a present on Christmas. The box is also gold in coloring, adding to the opulence of the product inside.
The packaging opens like a chest of drawers, with various compartments for the separate parts of the iPhone. With the first section the iPhone is seen sitting on the top, and once this is revealed another section can be pulled out with the charger and other accessories. This design is exactly what Apple appreciates in its packaging design - even though users know the contents, it's still like opening a present on Christmas. The box is also gold in coloring, adding to the opulence of the product inside.
Trend Themes
1. Interactive Phone Packaging - Phone packaging designs that offer an interactive, fun and unique experience for customers.
2. Innovative Packaging Designs - Creating innovative packaging designs for phones to increase brand recognition and customer satisfaction.
3. Sustainable Phone Packaging - New and improved eco-friendly phone packaging options that reduce waste and the environmental impact.
Industry Implications
1. Technology - Offering creative and enticing packaging designs for technology products to stand out in a crowded market.
2. Retail - Improving the presentation and functionality of packaging for improved customer experience in retail settings.
3. Sustainable Packaging - Incorporating sustainable packaging options for all types of products to reduce waste and promote environmental responsibility.
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