Stickiestory Lets Kids Create Their Own Adventures
Virginia Ritacco — March 5, 2009 — Life-Stages
References: stickiestory
These personalized Stickiestory books come with your child's character stickers, including photos and names, and are the perfect mix between a toy and an original story.
Rather than reading about other characters, Stickiestories let your whole family star in the action. These storybooks turn reading time into interactive play.
Implications - There is no limit to how much enjoyment families could get from a product like this, and the fact that products like this can be endlessly customized and reused only adds to their long-lasting entertainment value. Businesses that let their customers feel complicit in the products they buy are definitely on to something smart, as it increases their longevity and their reuse value.
Rather than reading about other characters, Stickiestories let your whole family star in the action. These storybooks turn reading time into interactive play.
Implications - There is no limit to how much enjoyment families could get from a product like this, and the fact that products like this can be endlessly customized and reused only adds to their long-lasting entertainment value. Businesses that let their customers feel complicit in the products they buy are definitely on to something smart, as it increases their longevity and their reuse value.
Trend Themes
1. Personalized Storybooks - Opportunity for businesses to offer customizable storybooks that feature the child's own character stickers and names, turning reading time into interactive play.
2. Interactive Reading - Opportunity for businesses to create products that engage children in a hands-on reading experience by incorporating interactive elements.
3. Endlessly Customizable Products - Opportunity for businesses to develop products that can be personalized and reused, adding to their long-lasting entertainment value.
Industry Implications
1. Toy Manufacturing - Toy manufacturers can explore incorporating personalized storybooks with character stickers into their product line to provide children with an interactive play experience.
2. Publishing - Publishers can tap into the trend of personalized storybooks to create unique reading experiences that involve the child in the story.
3. Technology - Tech companies can develop interactive reading apps or platforms that combine storytelling with customization options, offering a new way to engage children in reading.
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