Pepper and Tanky's Dog Perfume Sweetens Pooch Pheromones
Andrew Robichaud — May 26, 2009 — Unique
References: pepperandtanky & luxist
Now I don’t think this is a sign of the apawcalypse, but it is quite out there.
Pepper and Tanky’s Dog Perfume is taking animal treatment to a whole new level. In all honesty, you would think someone long before now would have thought it was a good idea to attempt to improve the smell of a dog. Luckily for Pepper and Tanky, they were the first to actually make it happen.
The innovation is fine French, animal cruelty-free eau du parfum for dogs that uses natural oils and less alcohol so that it doesn’t irritate sensitive skin.
The perfume comes in four scents: Peaches N’ Cream, Puppy Love, Big Dawg, and Vanilla Woof.
It appears as thought human perfume/cologne sales may start to rise out of envy (I don’t want my dog to out-smell me).
Pepper and Tanky’s Dog Perfume is taking animal treatment to a whole new level. In all honesty, you would think someone long before now would have thought it was a good idea to attempt to improve the smell of a dog. Luckily for Pepper and Tanky, they were the first to actually make it happen.
The innovation is fine French, animal cruelty-free eau du parfum for dogs that uses natural oils and less alcohol so that it doesn’t irritate sensitive skin.
The perfume comes in four scents: Peaches N’ Cream, Puppy Love, Big Dawg, and Vanilla Woof.
It appears as thought human perfume/cologne sales may start to rise out of envy (I don’t want my dog to out-smell me).
Trend Themes
1. Animal Perfumes - Disruptive innovation opportunity: Develop new scents and formulas specifically designed for animals to tap into the growing market of pet owners looking to enhance their pets' smell.
2. Cruelty-free Products - Disruptive innovation opportunity: Create cruelty-free perfumes, colognes, and beauty products for both humans and animals to cater to the increasing demand for ethical and sustainable options.
3. Natural Fragrances - Disruptive innovation opportunity: Explore the use of natural oils and ingredients in perfumes and colognes to meet the growing consumer preference for eco-friendly and non-irritating fragrance options.
Industry Implications
1. Pet Care - Disruptive innovation opportunity: Develop a range of innovative grooming and fragrance products for pets, including perfumes, shampoos, and fragrant accessories.
2. Beauty and Cosmetics - Disruptive innovation opportunity: Experiment with new fragrance collections and marketing strategies targeting pet owners, creating unique scents marketed as pet-friendly options.
3. Ethical Consumer Products - Disruptive innovation opportunity: Introduce a line of cruelty-free and eco-friendly fragrances and beauty products that appeal to conscious consumers concerned with animal welfare and environmental sustainability.
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