The Pen Uno Trans Offers Two Writing Styles in an Elegant Metallic Design
M — July 8, 2016 — Art & Design
References: ensso & designboom
Ensso is the design retailer behind the Pen Uno that offers multiple functionality as a both a pen and a pencil with an incredibly minimalistic and elegant aesthetic. The pen is free of labels or detailing with a design that hones in on focusing on form with minimalistic ornaments.
The Pen Uno is incredibly simple to use with an exterior that eliminates the need for a cap or buttons. Instead the writing utensil is equipped with a cylindric twistable cap that also acts as the pen's barrel. The exterior is comprised of heavy duty matte aluminum that is available in a variety of bright colors and subtle neutrals. The interior offers two different cartridges including a 'Hi-Tec C Coleto' gel and a mechanical 0.5-millimetre lead so consumers can easily switch between the two without changing writing utensils.
Photo Credits: designboom, ensso
The Pen Uno is incredibly simple to use with an exterior that eliminates the need for a cap or buttons. Instead the writing utensil is equipped with a cylindric twistable cap that also acts as the pen's barrel. The exterior is comprised of heavy duty matte aluminum that is available in a variety of bright colors and subtle neutrals. The interior offers two different cartridges including a 'Hi-Tec C Coleto' gel and a mechanical 0.5-millimetre lead so consumers can easily switch between the two without changing writing utensils.
Photo Credits: designboom, ensso
Trend Themes
1. Minimalistic Design - Disruptive innovation opportunity: Create minimalist products with a focus on form and aesthetic appeal.
2. Multifunctionality - Disruptive innovation opportunity: Develop products that offer multiple functionalities in a simple and elegant design.
3. Twistable Cap - Disruptive innovation opportunity: Invent writing utensils with twistable caps that eliminate the need for traditional caps or buttons.
Industry Implications
1. Design Retail - Disruptive innovation opportunity: Explore the design retail industry and offer minimalist products that stand out in the market.
2. Stationery - Disruptive innovation opportunity: Transform the stationery industry by creating multifunctional writing utensils with sleek and minimalistic designs.
3. Writing Utensils - Disruptive innovation opportunity: Revolutionize the writing utensils industry by introducing twistable cap designs that enhance user experience.
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