These Surrealist Shoes are Inspired by Nature's Raw Beauty
Jana Pijak — April 19, 2016 — Fashion
References: y-r-u
YRU's cloud-patterned platforms will appeal to daring fashion fans and are inspired by nature's raw beauty. The white platform shoes are made from vegan leather and boast a 4" heel and 3" platform that is adorned with a sky-themed print.
The statement heels add height without the discomfort that is commonly associated with skinnier heels. Improving posture, these fun shoes resemble a simple sneaker but are elevated to new heights with the addition of their graphic heel.
These cloud-patterned platforms are inspired by youth subcultures like ravers and are a Millennial accessory that draws inspiration from nostalgia. Targeting mature youth with an appreciation for playful apparel, YRU is a retailer that appeals to a niche audience who isn't afraid to set itself apart from the common crowd.
The statement heels add height without the discomfort that is commonly associated with skinnier heels. Improving posture, these fun shoes resemble a simple sneaker but are elevated to new heights with the addition of their graphic heel.
These cloud-patterned platforms are inspired by youth subcultures like ravers and are a Millennial accessory that draws inspiration from nostalgia. Targeting mature youth with an appreciation for playful apparel, YRU is a retailer that appeals to a niche audience who isn't afraid to set itself apart from the common crowd.
Trend Themes
1. Surrealist Shoes - The surrealist shoe trend offers opportunities for innovative and unique designs that captivate consumers.
2. Nature-inspired Patterns - There are opportunities to incorporate organic and natural patterns in both fashion and home decor.
3. Vegan Leather - As the demand for cruelty-free and sustainable products continues to grow, there is a growing shift towards developing new materials and fabrics in the fashion industry.
Industry Implications
1. Fashion - The fashion industry can explore the use of organic, nature-inspired patterns in clothing, footwear, and accessories to attract consumers who desire unique designs.
2. Home Decor - The use of nature-inspired patterns in home decor products such as wallpaper, bedding, and rugs can offer consumers a way to bring the beauty of the outdoors inside.
3. Sustainability - The increasing consumer demand for sustainable fashion products creates opportunities for the development of cruelty-free and eco-friendly materials like vegan leather.
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