The Past Present Future Watch Keeps You in the Here and Now
Alex Scott — March 15, 2010 — Art & Design
References: uncommongoods & yankodesign
Often I report on clever novelty watches, but never have I actually purchased one. Call me old fashioned, but I seem to just prefer having a boring old timepiece with twelve digits on it. That being said, I am seriously considering picking up the 'Past Present Future' watch simply so that when people ask me the time, I can be cheeky and reply, "Well, it's the present."
Created by Projects Design, the Past Present Future Watch still reads the time like any other conventional chronograph except when you go to take a gander at it, it lets you know that you are indeed in the present just in case you were worried you had slipped into a space-time vortex.
Created by Projects Design, the Past Present Future Watch still reads the time like any other conventional chronograph except when you go to take a gander at it, it lets you know that you are indeed in the present just in case you were worried you had slipped into a space-time vortex.
Trend Themes
1. Novelty Watches - There is potential for innovative watch designs that leverage unique and creative features to create a market niche.
2. Time Perception-inspired Products - Products that play with the way we perceive time could open up new avenues of creativity for marketers and designers alike.
3. Wearable Tech - Combining wearable technology with traditional timepiece designs could lead to watches that offer advanced functionality beyond just telling the time.
Industry Implications
1. Fashion - Fashion brands and designers could capitalize on the trend towards novelty watches to create innovative products that appeal to a wider audience.
2. Marketing and Advertising - Marketing agencies could leverage the creative potential of time perception-inspired products to craft attention-grabbing campaigns that resonate with consumers.
3. Technology - Tech companies could develop advanced smartwatches that combine the best features of traditional timepieces with modern wearable tech functionality.
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