AMBUSH Design Launched an Obscurely Designed Carrier
Riley von Niessen — July 12, 2018 — Unique
References: ambushdesign & hypebae
Tokyo-based streetwear and accessory label AMBUSH Design recently expanded its offerings with the addition of a paper bag tote.
The carrier is made to look just like the disposable brown bags, only with the inclusion of a pair of matching handles that allow it to be slung over the user's shoulder with ease. In addition to utilizing the same color, the tote features all the texture of a slightly crumpled paper bag. At the bottom of the bag is AMBUSH Design's branding, which is featured in small black lettering. With this aesthetic, the paper bag tote functions as a spacious but statement-worthy accessory that adds a unique edge to any casual outfit.
The paper bag tote is currently available on AMBUSH Design's web store, where it retails for $88 USD.
The carrier is made to look just like the disposable brown bags, only with the inclusion of a pair of matching handles that allow it to be slung over the user's shoulder with ease. In addition to utilizing the same color, the tote features all the texture of a slightly crumpled paper bag. At the bottom of the bag is AMBUSH Design's branding, which is featured in small black lettering. With this aesthetic, the paper bag tote functions as a spacious but statement-worthy accessory that adds a unique edge to any casual outfit.
The paper bag tote is currently available on AMBUSH Design's web store, where it retails for $88 USD.
Trend Themes
1. Paper Bag Totes as Fashion Accessories - Opportunity for other fashion brands to explore the trend of using paper bag totes as statement-worthy accessories.
2. Incorporating Everyday Objects in Fashion - Opportunity for designers to incorporate everyday objects, like disposable paper bags, into their fashion designs for a unique and edgy aesthetic.
3. Sustainable Fashion Alternatives - Opportunity for brands to create sustainable alternatives to disposable paper bags by producing reusable and eco-friendly tote bags with a similar aesthetic.
Industry Implications
1. Fashion - Fashion brands can explore the trend of using paper bag totes as a fashionable accessory.
2. Design - Designers can incorporate everyday objects, like disposable paper bags, into their fashion designs for a unique and edgy aesthetic.
3. Eco-friendly Products - Brands can create sustainable alternatives to disposable paper bags by producing reusable and eco-friendly tote bags with a similar aesthetic.
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