Hybrid Furniture Designed for City Dwellers
Rose Nazarali — July 11, 2009 — Art & Design
References: prero & thedesignblog.org
The Ottoman-Bench is designed for city dwellers who live in small spaces. The triple seat ottoman folds out to reveal a full workout bench.
The workout station includes an adjustable bench, an Olympic bench press and a multitude of weights hidden in a special compartment.
The Ottoman-Bench is perfect for strength and muscle training and will also help reduce those expensive gym memberships.
Implications - The market for exercise-related products that are still fun and accessible is huge, so companies need to get creative with their products. Hybrid workout furniture is a great idea for companies looking to capitalize on the movement towards healthy living as well as the movement towards simplicity and convenience that has resulted from a massive increase in technology.
The workout station includes an adjustable bench, an Olympic bench press and a multitude of weights hidden in a special compartment.
The Ottoman-Bench is perfect for strength and muscle training and will also help reduce those expensive gym memberships.
Implications - The market for exercise-related products that are still fun and accessible is huge, so companies need to get creative with their products. Hybrid workout furniture is a great idea for companies looking to capitalize on the movement towards healthy living as well as the movement towards simplicity and convenience that has resulted from a massive increase in technology.
Trend Themes
1. Hybrid Workout Furniture - Opportunity for companies to create exercise-related products that are fun, accessible, and double as furniture for small living spaces.
2. Movement Towards Healthy Living - Companies can capitalize on the growing trend of individuals seeking ways to improve their physical fitness and overall well-being.
3. Simplicity and Convenience - Opportunity to tap into the market demand for products that offer simplicity and convenience in people's busy lifestyles.
Industry Implications
1. Furniture - Furniture companies can explore innovative designs that combine functionality with exercise equipment for small living spaces.
2. Fitness Equipment - Opportunity for fitness equipment manufacturers to create multipurpose products that cater to the needs of urban dwellers with limited space.
3. Health and Wellness - Companies in the health and wellness industry can develop unique solutions that integrate exercise and lifestyle products for urban consumers.
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