Onesheet Creates Customized Profiles for Artists
Christopher DeLuca — September 1, 2011 — Tech
Onesheet is a fantastic new web service that offers artists the opportunity to create profiles and connect with audiences much in the same way as About.me or Flavors.me. Artists can connect all of their media to one centralized page that Onesheet makes easy to set up and maintain.
Onesheet is great because it puts the power to connect with audiences in the hands of independent artists. Onesheet enables artists to connect with their audience without the need for intermediaries.
Implications - Artists and creative types are looking to leverage the Web as a means of connecting with an audience. Youth consumers are looking to support the arts but are hesitant because of the vast amount of choice that the Internet provides. Companies should connect independent artists with youth demographics via strategic marketing initiatives to bolster their brand image.
Onesheet is great because it puts the power to connect with audiences in the hands of independent artists. Onesheet enables artists to connect with their audience without the need for intermediaries.
Implications - Artists and creative types are looking to leverage the Web as a means of connecting with an audience. Youth consumers are looking to support the arts but are hesitant because of the vast amount of choice that the Internet provides. Companies should connect independent artists with youth demographics via strategic marketing initiatives to bolster their brand image.
Trend Themes
1. Artist Connection Platforms - Onesheet and similar platforms provide artists with the opportunity to connect with audiences on a centralized page.
2. Independent Artist Empowerment - Platforms like Onesheet empower artists to engage with their audience directly, without the need for intermediaries.
3. Youth Consumer Engagement - Youth consumers seeking to support the arts can be targeted by companies that facilitate connections between independent artists and this demographic.
Industry Implications
1. Music Industry - Onesheet and similar platforms can revolutionize how musicians connect with fans and promote their music.
2. Fine Arts Industry - Artistic social media profiles like Onesheet can provide a new avenue for painters, photographers, and other artists to showcase and sell their work.
3. Digital Marketing Industry - Companies specializing in digital marketing can capitalize on the demand for platforms like Onesheet to help independent artists build their brand image and connect with their target audience.
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