Utter Inn Hotel
References: vasterasmalarstaden.se
There is only one room at the Utter Inn, and that room is mostly underwater. "The Utter Inn is the creation of Mikael Genberg, an artist and sculptor who has chosen to focus on "making art for the public. The guests of Utter Inn arrive at the port of Vasteras and they are taken the 1 km out on the lake Malaren with an inflatable boat, they get instructions and are then left alone. If they have selected the DeLuxe version they propably get a visit later with their supper. They have the opportunity to use an inflate canoe to visit the closest uninhabited island. Most get enought exitment to swim and sunbath and watch the fish (both upstairs and downstairs) at the hotel. There is a remarkalbe feeling to go to bed while the fish is surrounding and watching you carefully."
Trend Themes
1. Underwater Hotels - The trend of building underwater hotels can provide opportunities for companies in the tourism and hospitality industries to create unique and memorable experiences for their customers.
2. Artist-designed Accommodations - The trend of artists creating unique and creative accommodations can provide opportunities for companies in the hospitality industry to distinguish themselves from competitors and offer customers a unique experience.
3. Remote Accommodations - The trend of offering remote and isolated accommodations can provide opportunities for businesses in the hospitality industry to tap into the growing demand for solitude and digital detox experiences.
Industry Implications
1. Tourism - The tourism industry can take advantage of the trend of underwater hotels, artist-designed accommodations, and remote accommodations to attract a wider range of customers and offer unique experiences.
2. Hospitality - The hospitality industry can capitalize on the trend of artist-designed accommodations and remote accommodations to create memorable experiences that differentiate from competitors and cater to the growing demand for unique and off-the-beaten-path accommodations.
3. Construction - The construction industry can explore the trend of underwater hotels and remote accommodations to develop innovative designs and construction techniques that can be applied to future projects in other industries.
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