The 'Okta' Watch is Durably and Minimally Designed
Michael Hemsworth — June 17, 2020 — Fashion
References: kickstarter & geeky-gadgets
The 'Okta' watch is a decidedly demure yet simple timepiece that aims to provide fashion-forward consumers with a way to keep time without the need for an overtly complicated accessory. The watch features an octagonally shaped case that is achieved using 316L stainless steel and has been finished with a PVD color coating in order to further enhance durability. The timepiece has a 1.3mm flat sapphire crystal on the top that will seamlessly resist scratches and offer additional protection for the internal components.
The 'Okta' watch is minimally designed in order to fit in well with virtually any outfit, which speaks to the increased demand for simplistic fashion products as more consumers seek out ways to maintain style without the need for multiple products.
The 'Okta' watch is minimally designed in order to fit in well with virtually any outfit, which speaks to the increased demand for simplistic fashion products as more consumers seek out ways to maintain style without the need for multiple products.
Trend Themes
1. Minimalist Fashion - The 'Okta' watch exemplifies the growing trend towards minimalist fashion, offering consumers a simple and versatile accessory option.
2. Durable Accessories - The use of 316L stainless steel and a PVD color coating in the 'Okta' watch showcases the demand for durable accessories that can withstand everyday wear and tear.
3. Scratch-resistant Technology - The 1.3mm flat sapphire crystal in the 'Okta' watch highlights the trend towards scratch-resistant technology, providing consumers with long-lasting protection for their timepieces.
Industry Implications
1. Fashion - The minimalist design of the 'Okta' watch taps into the fashion industry's need for versatile and understated accessories.
2. Jewelry - The use of durable materials and a minimal design approach in the 'Okta' watch presents opportunities for innovation within the jewelry industry.
3. Technology - The development of scratch-resistant technology in the 'Okta' watch suggests potential disruptive innovation opportunities in the technology sector, specifically wearable devices.
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