Off-white and Sunglass Hut Partnered for This Line of Shades
Ellen Smith — March 13, 2018 — Fashion
References: sunglasshut & hypebae
Off-White and Sunglass Hut are helping consumers achieve their summer-ready looks with a new collaborative line of shades that are as stylish as they are practical. Perfect for the approaching summer months, this line ranges from 80s-inspired looks to more contemporary pieces.
Standouts from the line include two circle styles, that would appeal to a more audacious fashionita. Another look features a square frame that helps draw attention to one's face. In addition to the gorgeous designs, each pair of sunnies comes equipped with Off-White's iconic cross arrow signature on the lens, making for a stylishly branded wearing experience.
Perfect for all seasons, these glasses are sure to turn some heads. The full line arrives on March 20th.
Standouts from the line include two circle styles, that would appeal to a more audacious fashionita. Another look features a square frame that helps draw attention to one's face. In addition to the gorgeous designs, each pair of sunnies comes equipped with Off-White's iconic cross arrow signature on the lens, making for a stylishly branded wearing experience.
Perfect for all seasons, these glasses are sure to turn some heads. The full line arrives on March 20th.
Trend Themes
1. Collaborative Fashion - Opportunity for more brands to collaborate and create unique and stylish accessories.
2. 80s-inspired Fashion - A resurgence of 80s-inspired fashion is an opportunity for designers to create new and nostalgic clothing items.
3. Branded Accessories - Incorporating a brand's iconic logo or signature onto accessories is a disruptive innovation opportunity to create memorable and recognizable products.
Industry Implications
1. Fashion - The fashion industry has the ability to incorporate trends and collaborations to create unique and stylish clothing items and accessories.
2. Eyewear - Innovative designs and materials can elevate the function and style of eyewear beyond practicality.
3. Branding and Marketing - Incorporating a branded signature or logo into products can create a unique selling proposition and memorable experience for customers.
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