No. 8 Huit Sofa
Elit Alice — September 22, 2007 — Art & Design
References: emmanuel-laffon & elitalice
Is eight your lucky number? Then we've found the perfect sofa for you! The Huit Sofa is designed by French designer Emmanuel Laffon and is shaped like the number 8. However, what you see from the curve changes all the time, depending on the angle you look at it. This "unexpected loveseat", as the designer calls it, remains familiar, while constantly changing its shape.
Implications - To catch the eye of a consumer, a product must have out-of-the-ordinary features that will make buyers look twice. An optical illusion-designed piece of furniture is one example of how this is done. Companies must always think how to design traditional products in an alternative fashion in order to attract more eyes to their designs.
Implications - To catch the eye of a consumer, a product must have out-of-the-ordinary features that will make buyers look twice. An optical illusion-designed piece of furniture is one example of how this is done. Companies must always think how to design traditional products in an alternative fashion in order to attract more eyes to their designs.
Trend Themes
1. Optical Illusion Furniture - Creating unique home furniture pieces that play with optical illusions and unconventional shapes could become a new trend in the home goods industry.
2. Alternative Design Strategies - Exploring alternative and unconventional ways of designing and creating traditional products can set companies apart from their competitors and appeal to consumers looking for unique and innovative products.
3. Disruptive Home Decor - Disrupting the traditional home decor industry with novel and unconventional furniture pieces that offer an unexpected twist on conventional designs can attract consumers who want to branch out from traditional home decor styles.
Industry Implications
1. Furniture - The home goods and furniture industry is one that could benefit from innovative furniture pieces designed with unconventional shapes and optical illusions.
2. Interior Design - Interior designers and decorators could look for alternative and creative home decor ideas, including furniture pieces that incorporate optical illusion designs and unconventional shapes.
3. Consumer Goods - Incorporating novelty designs and optical illusions into traditional consumer goods such as home furniture can generate increased interest and market share for companies in the consumer goods industry.
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