Novelax Watch Brooches are Stylish, Not Functional
Jessica Marcel — October 27, 2009 — Eco
References: store.novelax.jp & design-milk
Dead watches are one of the most abundant raw materials for thrifty craftmakers. Novelax, based out of Japan, has turned a variety of watch faces into minimalist brooches.
Novelax watch brooches won’t tell you the time, but they will add some flair to your outfit. Not many people even wear watches nowadays—they just check the time on their phones. The Novelax watch brooches will help you give a shout out to old school time telling.
Novelax watch brooches won’t tell you the time, but they will add some flair to your outfit. Not many people even wear watches nowadays—they just check the time on their phones. The Novelax watch brooches will help you give a shout out to old school time telling.
Trend Themes
1. Upcycled Accessories - The trend of repurposing materials such as dead watches into fashion accessories opens up opportunities for creative upcycling businesses.
2. Minimalist Fashion - The popularity of minimalist fashion and accessories, exemplified by Novelax watch brooches, presents a market for sleek and understated designs.
3. Nostalgic Aesthetics - The appeal of nostalgic aesthetics, as seen in the Novelax watch brooches's use of vintage watch faces, can inspire innovative designs that tap into customers' nostalgia.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can leverage the upcycling trend by incorporating unique and sustainable materials into their designs.
2. Smartwatch Market - The smartwatch market can explore collaborations with upcycling brands to create hybrid designs that combine modern technology with vintage aesthetics.
3. Craft Industry - The craft industry can embrace the popularity of nostalgic aesthetics and develop unique products by repurposing discarded items into appealing decorative pieces.
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