The Latest Vans Collaboration Features Playful Nintendo Characters
Mishal Omar — May 4, 2016 — Fashion
In news that video game geeks didn't know they needed but will be happy to hear, Vans is back at it again and has teamed up with Nintendo to create a Nintendo-themed Vans collaboration.
The classic brand recently saw its popularity increase due to a video gone viral and seems to have taken advantage of the opportunity. The new line will feature characters from Nintendo's video games -- including the ever-popular Super Mario Bros, Zelda, Donkey Kong and Duck Hunt.
Video game fanatics do not have to fear as the Vans collaboration, which is not Nintendo's first collaboration with a clothing and accessories brand, doesn't stop at Nintendo-themed shoes. There are also plans to create Nintendo-themed sandals and t-shirts.
The classic brand recently saw its popularity increase due to a video gone viral and seems to have taken advantage of the opportunity. The new line will feature characters from Nintendo's video games -- including the ever-popular Super Mario Bros, Zelda, Donkey Kong and Duck Hunt.
Video game fanatics do not have to fear as the Vans collaboration, which is not Nintendo's first collaboration with a clothing and accessories brand, doesn't stop at Nintendo-themed shoes. There are also plans to create Nintendo-themed sandals and t-shirts.
Trend Themes
1. Video Game-themed Fashion - Opportunity for brands to collaborate with video game companies to create fashion items that cater to the growing market of video game enthusiasts.
2. Brand Collaborations - Opportunity for clothing and accessories brands to partner with popular video game brands to create limited edition collections that appeal to fans of both industries.
3. Fan-driven Fashion Collections - Opportunity for fashion brands to tap into the nostalgic and passionate fan base of video games by creating collections inspired by iconic video game characters and themes.
Industry Implications
1. Fashion and Apparel - Fashion and apparel brands can benefit from collaborating with video game companies to create unique and trendy products that resonate with gaming enthusiasts.
2. Gaming - The video game industry can explore collaborations with fashion brands to expand their reach and tap into the fashion-conscious consumer market.
3. Entertainment Merchandise - Opportunity for entertainment merchandise companies to partner with clothing and accessory brands to create licensed video game-themed products that appeal to fans.
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