Nike's Popcorn AF1 Low is a Unique Release from the Brand
Ellen Smith — February 2, 2021 — Fashion
Nike's popcorn AF1 Low is a unique release from the brand, presenting the consumers with a sleek sneaker that drew its inspiration from the buttery snack. The new design adorns the iconic sneaker silhouette, which arrives in a colorway dubbed 'coconut milk'. As the name might suggest, the color is creamy with hues of white and off-white.
Popcorn-inspired design motifs exist throughout, including gold text that reads 'Fresh Since '82'. On top of that, the tongue of the shoe features a red and white stripped design that's reminiscent of a nostalgic popcorn box. Most excitingly, is the inside sole of the shoe, which is printed with an all-over image of popcorn, further solidifying the brand's inspiration.
Image Credit: Nike
Popcorn-inspired design motifs exist throughout, including gold text that reads 'Fresh Since '82'. On top of that, the tongue of the shoe features a red and white stripped design that's reminiscent of a nostalgic popcorn box. Most excitingly, is the inside sole of the shoe, which is printed with an all-over image of popcorn, further solidifying the brand's inspiration.
Image Credit: Nike
Trend Themes
1. Food-inspired Sneakers - Sneaker brands can incorporate food-inspired design motifs to create unique and exciting releases.
2. Nostalgia-driven Fashion - Consumers are drawn to fashion items that invoke nostalgic memories and emotions.
3. Sneaker Customization - The popularity of personalized fashion items such as sneakers presents an opportunity for companies to provide customization options.
Industry Implications
1. Footwear - Sneaker brands can incorporate food-inspired design motifs to create unique and exciting releases in the footwear industry.
2. Fashion - Nostalgia-driven fashion is becoming increasingly popular, presenting opportunities for companies in the fashion industry to tap into consumers' emotional connections to products.
3. Customization Services - The trend of personalized fashion items such as sneakers presents an opportunity for companies in the customization industry to offer their services to sneaker enthusiasts.
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