The Nike SB Koston One Paradise Shoe Will Make a Splash This Season
Jaime Neely — July 23, 2011 — Fashion
The new Nike SB Koston One Paradise shoe is the first design for the brand by professional skateboarder Eric Koston. Designed specifically with skateboarders in mind, the Nike SB Koston One shoe provides maximum comfort and style. The sole of the shoe was made with a skateboard-specific tread to stick more effectively to a board and avoid slipping.
Comfort was also an important factor in this shoe; the insole was made with a Lunerlon material to provide even more support for the foot's arch. Covered in a bright aqua and suede material, the new Nike SB Koston One Paradise shoe is every skater's dream.
Implications - Businesses that devote their efforts to providing a particular group of consumers with qualities and products fit to match their needs will fare well in today's industry. Consumers will be drawn to those products that were specifically designed to complement their individual lifestyles.
Comfort was also an important factor in this shoe; the insole was made with a Lunerlon material to provide even more support for the foot's arch. Covered in a bright aqua and suede material, the new Nike SB Koston One Paradise shoe is every skater's dream.
Implications - Businesses that devote their efforts to providing a particular group of consumers with qualities and products fit to match their needs will fare well in today's industry. Consumers will be drawn to those products that were specifically designed to complement their individual lifestyles.
Trend Themes
1. Skateboarding Footwear Innovation - The Nike SB Koston One Paradise shoe showcases the potential for footwear innovation in specific industries like skateboarding
2. Consumer-focused Product Design - The success of the Nike SB Koston One Paradise shoe highlights the importance of consumer-focused product design
3. Colorful and Stylish Footwear - The bright aqua and suede design of the Nike SB Koston One Paradise shoe may signal a trend towards colorful and stylish footwear across varied industries
Industry Implications
1. Skateboarding Industry - The Nike SB Koston One Paradise shoe could disrupt the skateboarding industry by showcasing the potential for more specialized and comfortable footwear
2. Athletic Footwear Industry - The emphasis on arch support and comfort in the Nike SB Koston One Paradise shoe may encourage disruptive innovation within the athletic footwear industry
3. Fashion Industry - The colorful and stylish design of the Nike SB Koston One Paradise shoe may influence trends within the fashion industry and lead to more vibrant and unique footwear options
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