The Nike Run Division Aerogami Jacket Keeps Joggers Comfy
Michael Hemsworth — June 28, 2023 — Fashion
References: about.nike & hiconsumption
The Nike Run Division Aerogami Jacket has been developed by the brand's Explore Team and Sport Research Lab as an intuitive garment that will respond to wearer needs. The jacket is equipped with the namesake Aerogami technology that will react according to the wearer's body temperature to open or close vents on the backend chest. This will alleviate sweat from building up during runs, while also allowing heat to be kept enclosed when the runner is training in cooler conditions.
The Nike Run Division Aerogami Jacket is constructed with the brand's Storm-FIT ADV material to protect the wearer from rain and wind. The jacket will be released in a women's version this July with an option for men arriving in the fall.
Image Credit: Nike
The Nike Run Division Aerogami Jacket is constructed with the brand's Storm-FIT ADV material to protect the wearer from rain and wind. The jacket will be released in a women's version this July with an option for men arriving in the fall.
Image Credit: Nike
Trend Themes
1. Adaptive Clothing Technology - The self-adjusting ventilation jacket showcases the potential for adaptive clothing technology to enhance comfort and performance during physical activities.
2. Personalized Sportswear - The Aerogami technology highlights the growing trend of personalized sportswear that adjusts to individual needs based on body temperature and activity.
3. Intuitive Active Apparel - The Nike Run Division Aerogami Jacket represents the rise of intuitive active apparel that responds dynamically to wearer needs for optimal functionality and comfort.
Industry Implications
1. Sportswear - The sportswear industry can explore disruptive innovation opportunities by integrating adaptive technologies like Aerogami to create garments that enhance performance and comfort for athletes.
2. Outdoor Gear - The outdoor gear industry can benefit from the self-adjusting ventilation technology showcased in the Nike Run Division Aerogami Jacket to design products that provide optimal protection and breathability in changing weather conditions.
3. Fitness Wearables - The fitness wearables industry can capitalize on the trend of intuitive active apparel by integrating smart sensors and data tracking capabilities into garments for personalized fitness experiences.
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