These Nike Pre Montreal Racers Brighten Up Women's Workout Attire
Brandon Bastaldo — April 7, 2013 — Fashion
References: sneakersaddict
Certain styles of sneakers are so beloved by fans that shoe companies will continue to make them for many decades after their premier, and now that we're living in an era defined by vintage fashion, shoes like these colorful Nike Pre Montreal Racer Fade Trainers for women are a beautiful example of what happens when a shoe's popularity and its buyer demographics are taken into serious consideration.
First made popular a few decades ago, the Pre Montreal Racer's have traditionally been available in the red, white and blue colors that coincide with Montreal's famous sport team colors. When the Racer's were made available again last year, vintage-loving fans rejoiced at the return of this classically colored design.
Now, Nike is paying tribute to its female consumer with these newly improved Nike Pre Montreal Racer Fade Trainers for women. By enhancing these kicks with a faded color that blends pink, white and blue hues, we can only hope that we'll be seeing more female-targeted alterations of classic kicks.
First made popular a few decades ago, the Pre Montreal Racer's have traditionally been available in the red, white and blue colors that coincide with Montreal's famous sport team colors. When the Racer's were made available again last year, vintage-loving fans rejoiced at the return of this classically colored design.
Now, Nike is paying tribute to its female consumer with these newly improved Nike Pre Montreal Racer Fade Trainers for women. By enhancing these kicks with a faded color that blends pink, white and blue hues, we can only hope that we'll be seeing more female-targeted alterations of classic kicks.
Trend Themes
1. Vintage Sneaker Revival - The resurgence of vintage-style sneakers presents an opportunity for shoe companies to create updated versions that cater to current consumer preferences.
2. Gender-specific Design - Designing sneakers specifically for women allows brands to tap into a unique market segment and offer tailored products that align with their preferences.
3. Colorful Fade Designs - Exploring fade designs with vibrant colors provides an innovative twist to classic sneakers, adding a fresh aesthetic and attracting fashion-conscious consumers.
Industry Implications
1. Footwear - The footwear industry can take advantage of the demand for vintage-style sneakers and create gender-specific designs that appeal to a wide range of consumers.
2. Fashion - The fashion industry can incorporate faded color designs into their product offerings, expanding their range and capturing the attention of trend-conscious consumers.
3. Sporting Goods - Sporting goods companies can innovate by producing fade design sneakers that appeal to female athletes, combining performance with style and meeting the demand for gender-specific sporting gear.
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