The Nike Lunar Force 1 Sneakers are a Completely Redesigned Shoe
Nikki Taylor — November 6, 2012 — Fashion
References: nike & freshnessmag
Feel like you can move buildings with the power that the Nike Lunar Force 1 sneakers will endow you with. These comfy shoes are part of the sportswear conglomerate's 'Hero' pack -- they certainly pack quite the punch.
Keeping the familiar silhouette of the Air Force 1 design, the Lunar sneakers are technologically enhanced, making them lighter and more durable. By reducing the clunky weight of the sole, Nike is able to make a sturdier upper that places this shoe design into a category of its own. They are able to easily shift from a guy's hangout sneaker to a dependable walking shoe.
These electric Nike Lunar Force 1 sneakers embody the color palettes from notable superheros. You might be able to recognize the costume colors of Spiderman or the Green Lantern.
Keeping the familiar silhouette of the Air Force 1 design, the Lunar sneakers are technologically enhanced, making them lighter and more durable. By reducing the clunky weight of the sole, Nike is able to make a sturdier upper that places this shoe design into a category of its own. They are able to easily shift from a guy's hangout sneaker to a dependable walking shoe.
These electric Nike Lunar Force 1 sneakers embody the color palettes from notable superheros. You might be able to recognize the costume colors of Spiderman or the Green Lantern.
Trend Themes
1. Technologically Enhanced Sneakers - Disruptive innovation opportunity: Develop advanced shoe materials and construction methods to create lighter and more durable sneakers.
2. Redesigned Shoe Silhouettes - Disruptive innovation opportunity: Rethink traditional shoe designs and create unique, category-defining silhouettes.
3. Superhero-inspired Color Palettes - Disruptive innovation opportunity: Collaborate with comic book franchises to create footwear inspired by their iconic superhero costumes.
Industry Implications
1. Sportswear - Disruptive innovation opportunity: Introduce innovative materials and technologies to enhance performance and comfort in athletic footwear.
2. Fashion - Disruptive innovation opportunity: Experiment with unconventional shoe designs and colors to push the boundaries of fashion.
3. Entertainment Merchandise - Disruptive innovation opportunity: Partner with entertainment brands to create limited-edition sneakers that cater to fans and collectors.
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