The Nike Flash Pack Keeps Cold Weather Runners Visible and Dry
Meghan Young — December 15, 2014 — Fashion
References: nike
Many runners might be concerned with staying warm and dry during the winter season, yet the Nike Flash Pack focuses on another crucial concern: visibility. The cold weather often comes hand in hand with shorter days and longer nights, which means many people will be running in the dark. The shoes featured in the Nike Flash Pack boast highly reflective materials that ensure drivers, cyclists and other pedestrians can spot the wearers from a mile away.
In addition to this standout feature, the Nike Flash Pack helps keep feet dry with water-resistant uppers that continue to provide superior support and ventilation. The Nike Flash Pack is comprised of four different styles including the Nike LunarGlide 6 Flash, Nike Free 5.0 Flash, Nike Air Zoom Pegasus 31 Flash and Nike Air Zoom Structure 18 Flash.
In addition to this standout feature, the Nike Flash Pack helps keep feet dry with water-resistant uppers that continue to provide superior support and ventilation. The Nike Flash Pack is comprised of four different styles including the Nike LunarGlide 6 Flash, Nike Free 5.0 Flash, Nike Air Zoom Pegasus 31 Flash and Nike Air Zoom Structure 18 Flash.
Trend Themes
1. Visibility-enhancing Running Gear - Expanding the focus on visibility for runners, there is an opportunity for the development of additional gear that incorporates highly reflective materials and innovative design to increase safety and visibility in low-light conditions.
2. Water-resistant Athletic Gear - With the success of the Nike Flash Pack's water-resistant uppers, there is potential for other athletic companies to create innovative gear that keeps athletes dry and comfortable during outdoor activities in wet conditions.
3. Customizable Running Shoe Collections - Following the Nike Flash Pack's four different styles with distinct features, there is potential for athletic shoe brands to develop customized shoe collections that cater to specific needs and preferences of runners.
Industry Implications
1. Sportswear and Outdoor Gear - Companies in the sportswear and outdoor gear industry could explore incorporating reflective materials and water-resistant features in their products to provide enhanced safety and comfort to users.
2. Athletic Footwear - The success of Nike Flash Pack's running shoes indicates an opportunity for the athletic footwear industry to create innovative shoe designs that combine visibility, water-resistance, and superior support.
3. Running and Fitness Technology - With the rise of reflective and water-resistant gear, there could be a demand for technology advancements in the running and fitness industry that integrate with these products to enhance performance and safety.
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