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Featherweight Running Shoes

Clean the Sky - Positive Eco Trends & Breakthroughs

The Nike Air Zoom Elite 7 Shoes Are Designed for Speedy Runs

— August 14, 2014 — Fashion
The Nike Air Zoom Elite 7 is the latest offering in the seven-year history of the high-speed Zoom Air running shoe. The shoe's design was considerably influenced by insights from athletes. Nike's researchers found that elite and amateur athletes incorporate high-tempo runs into their training, pushing their pace to higher levels.

The Nike Air Zoom Elite 7 features Zoom Air material in the forefoot to provide responsive cushioning at high-speed tempo runs, when runners strike the ground with their forefoot. The shoe also sports a highly streamlined design with a heel-to-toe offset of eight millimeters, a result of athletes' preference for lower profile shoes.

The shoes are also very lightweight, the men's size 10 weighing 9.6 ounces and the women's size 8 weighing only 8 ounces.
Trend Themes
1. Responsive Cushioning - Opportunity for developing innovative materials and technologies that provide responsive cushioning for high-speed tempo runs.
2. Streamlined Design - Opportunity to create sleek and low-profile designs for running shoes, based on athletes' preference for lower profile shoes.
3. Lightweight Construction - Opportunity to develop lightweight materials and construction techniques for running shoes, enabling a more comfortable and agile running experience.
Industry Implications
1. Sports Footwear - Sports footwear companies can explore innovative materials and designs to create responsive and lightweight running shoes.
2. Athletic Research and Development - Opportunity for research and development teams to gather insights from athletes and develop products that meet their specific needs.
3. Fitness and Wellness - Fitness and wellness industries can benefit from integrating lightweight and responsive running shoes into their training programs and equipment offerings.
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